Archive for the ‘ Search Engine Optimization ’ Category

BBC News app goes SEO crazy in 'error' notifications, 'no nudity in Game of Thrones'

Wednesday, June 25th, 2014
article-titleThe much-loved BBC News application for iPhone sent out two strange breaking news notifications earlier today to all devices, which it has since admitted was an "error" as part of an apology. On of the pushed notification's content reads like the best SEO headline you could possibly imagine, even throwing a Game of Thrones reference in there for good measure: "NYPD Twitter campaign 'backfires' after hashtag hijacked. Push sucks! Pull blows! BREAKING NEWS No nudity in latest episode of Game of Thrones!!! MORE BREAKING NEWS IIIIII like testing," it said. As soon as it had started to appear on user's iPhones, screengrabs started to appear on Twitter. Pocket-lint was also sent one by a reader who alerted us to the BBC's mistake. At first, some presumed that, while the notification mentioned hacking, the BBC News app itself had been hacked. The Beeb has since denied this. "This was a result of a testing error," it claimed via the BBC Press Office Twitter feed. "The account has not been hacked." It also issued a full apology on the BBC News website: "We apologise for previous two test push notifications from BBC News which were sent in error," it said. We suspect an overzealous staff member was at fault. Print magazines have been known to accidentally published test captions underneath photographs instead of the real thing, often featuring numerous expletives. Were any Pocket-lint team members involved in their print publishing days? Now that would be telling.

Advantages Of Search Engine Marketing For Automotive Businesses

Tuesday, March 1st, 2011

The automotive industry is amongst the leaders in search engine marketing. Search engine marketing is very important for businesses, as the automotive industry is hyper competitive and multi-faceted.

Competitive Advantage
According to a 2008 iprospect research study, 39% of search engine users believe that company websites that appear in top search results are the leaders in their field. Therefore, the effective utilization of search engine marketing gives a competitive advantage to automotive businesses. Search engine marketing is most helpful in intense competitive business like the automotive industry. By effectively using search engine marketing services like search engine optimization, Pay per click, and local search marketing, it is possible for automotive businesses to get ahead of the competition.

Local Search Marketing:
‘Local Search’ is method of submitting business details to a structured database of local business listings to reach users who search on specialized Internet search engines. Local Search Marketing allows businesses to target local customers. The advantage with local search marketing is that it allows automotive businesses to not only to reach online local target customers and to list on search engine results, it also allows to reach mobile Internet users very significantly.

Appeal to specific interests
Automotive businesses often have difficulty making their marketing campaigns appeal to different segments of customers. Different customers focus on different aspects while buying cars like cost, features, equipment, luxury, service, etc. It is possible for automotive businesses to target specific customers with definite intent only through search engine marketing. Search engine marketing allows automotive businesses to identify, define, and target customers in different marketing campaigns.

24/7 advertising
Search engine marketing allows customers to access businesses whenever they want. It makes business services available 24/7. While automotive businesses are not available offline round-the-clock, search engine marketing makes it possible to market their services online 24/7.

Cost effective
Search engine marketing is a cost-effective marketing method especially compared to print or television media. Automotive businesses can save excessive marketing cost by investing in search engine marketing, which leads to a better ROI.

While search engine marketing is important for any business, it is more significant for automotive businesses due to the intense competition in their field. Search engine marketing helps businesses succeed and helps automotive businesses to increase their return on investment.

Tampa Social Media Agency A Year in the Life - 1 Year of Transformation! http://www.fruitzoom.com

Monday, February 28th, 2011

[social media agency] Video depiction of a life and business transformed in a year. 15 Years in Corporate traded for a new chapter, a new life! Pam Moore, CEO & Founder, FruitZoom Inc. hopes to inspire you. A business built on hard work, sweat and God's grace. No silver platter, no rich daddy. Just passion, desire and dedication for a new life. Whatever it is you want in life, go do it. Dream it, do it and live it! Thank you to the many who supported us this year. Our friends, family, mentors. Praise God for His blessings and guidance in getting us on the path of living life. Thanks to Brandon Chamber of Commerce, Nick Nanton, Mari Smith, Crossing Church, Greg Dumas and the other Senior Pastors for picking me up, hugging me, loving me authentically and building me back up to something better when corporate America had me down. God's plans for our lives are bigger than our dreams! www.fruitzoom.com http www.crossingonline.org http @pammktgnut @crossingonline @fruitzoom [tampa social media] Video Rating: 4 / 5

Last week, I covered "5 Things That Need To Be In Every Social Media Strategy" and the responses covered the gambit from overwhelmingly positive to negative. One viewer wrote in and stated that social media agencies are a bunch of hacks and that no company should ever use one. I hope you enjoy my response and I look forward to your comments!

SEO Company – Get your Service/Product/Website on TOP!

Sunday, February 27th, 2011
seo companies

Are you searching for a SEO Company which is capable of thrusting the Online Visibility of your website/service/product one step ahead of your competitors? No matter how many SEO Companies claim about their success, the main aspect of Web SEO services is to maintain the effect with consistency. As the companies/corporate are realizing the importance of Search Engine Optimization, the demand of genuine SEO Company is also increasing with high speed. And, only the right SEO Company can assist you in enhancing your online presence dramatically & maintain it.

 

We understand that a genuine SEO Company services is quite vital requirement of today's newly launched websites. Merely a good looking website with lots of photos, flash designs or user friendly appearance not enough. Without consistent number of visitors, the website is not worth & your hard work will go in vain. It is essential to optimize the website using SEO marketing techniques for a guaranteed SERP ranking. And for achieving the desired results, quality Website SEO services are required. We all know the basics of Google SEO, which tells that for ensuring a great SERP (search engine result page) ranking, UNIQUE CONTENT is mandatory. Innovative, appealing and ingenious content is an ideal approach to allure the search engines. This will not only increase the visitors to your website but also will help in enhancing the online presence and acquiring higher position in search engine rankings.

 

For fulfilling the above requirement, you need to hire an efficient WEB SEO services providing Company. A competent SEO company will facilitate in enhancing your company's or products online presence. They will assist in online promotion of your website as well as will reach out to the target market. With large number of websites coming into existence every single day, the competition is building day by day & to reach the top position in Online market is quite tough or challenging. Only the selection of right Web SEO services providing company can to you to the right position or heights. There are large numbers of SEO Companies which make false promises and cheat innocent clients. But with genuine SEO services providing companies entering market of SEO in India, future is bright for business world. These genuine web marketing companies offer an extensive array of Google SEO services like article submission, directory submission, social bookmarking and content writing that can guarantee quality & quantity of traffic.

With quite few numbers of SEO Company in India offering comprehensive SEO package with an affordable & cheap price tag, people are still searching for the right firm. So you need to search for that authentic SEO firm which can provide complete value for money. if at all possible, then you need to opt for the SEO Company which offers money back guarantee proposal. Various companies with professional SEO Services in India facilitates in array of services like content creation, website redevelopment, link development and submission services. These trusted SEO Company in India conduct details analysis of the website, along with studying the target customer segment & market for developing the content in accordance. Many of the SEO Companies also go for link popularity services. This approach is also vital when site's search engine ranking is to be increased. The SEO services providing companies work on heavy link building strategies for pushing your website to new levels, thus creating a brand name of your website.

The benefits of online search engine optimization

Friday, February 25th, 2011
online search engine optimization

Keywords are without a doubt a very important part which determines the success or failure thereof; of a website. However; it is not just the keywords within the content which rank a website in top positions when a search query is conducted with the keyword or keyword phrase in it. Content has to be pertinent and informative with the keywords flowing naturally within the content. This will considerably enhance the information.

Pertinent and informative content will definitely compel website visitors to dig deeper in other pages of the website. As a result; they will keep visiting and revisiting the website from time to time looking out for more information and the chances of recommending the website to their peers would be quite high. Now you must be wondering where all this comes from. It comes from search engine optimization. Search engine optimization will provide your website the ranking it is worthy of. Seo companies are available all over the internet nowadays and finding one is an easy task.

A company offering services for SEO in New York City, Phoenix or Atlanta that will make certain the design of your website is on par with the requirements of the search engines; this type of optimization is critical to the performance of a website because a website does not need to only look attractive; navigation is also key to success with an online business. In addition a great SEO company will write and distribute press releases articles to help you improve your rankings on the search engines.

Press release marketing is bound to help your business achieve incredible results. It is a hidden gem. Article marketing basically deals with writing of niche related articles and posting them on online article directories; these articles when published are viewable to the public and anyone who reprints them carries along the copyrights; meaning your website's URL will spread all through the internet. This is more or less creating pertinent backlinks for your website.

The success of a website and an online business for that matter is not fully dependent on just content but on the entire process of search engine optimization. The appearance, content, navigation and general visual appeal are all vital players which determine how your business will flourish online. With the right keyword choice and optimization you will definitely earn top rankings. All you need to do is hire a proficient seo company.

I am certain by now you know the benefits of search engine optimization. It can deliver an excellent return on investment if done properly. If you are looking for a brilliant SEO in Phoenix, New York City, Atlanta or Los Angeles then I would advice you to get in touch with Adwest Worldwide. Their seo team will move your website up in the rankings as quickly as possible and will keep your website at or near the top once they get you there. Apart from search engine optimization; this company is and expert when it comes to search engine advertising in Atlanta, New York City, Los Angeles and Phoenix. If you want to get more information about this company then please visit their website online.

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The Best Things About Social Media Consultants

Wednesday, February 23rd, 2011
social media consultant

It may not come as a surprise but a lot of people have said that the Internet has indeed changed the lives of people. It was not long ago when the Internet was introduced to people and ever since, it has become the means of how people communicated and interacted with each other. For example, the success of social media marketing has brought about various successes to people who do business. Today, almost everybody has his or her own page in different social networking sites and this is the very reasons why business people should venture into social media marketing.

Perhaps you yourself is now online because you want to know more about social media marketing and how you could use it to your advantage. Are you considering getting help from social media consultants? If you are, then you wouldn't have a problem finding one because there are a lot of firms and individual freelance consultants who can offer you help. These are the people who know what to do and they have a pool of satisfied clientele who could attest to it. These are the best things about social network consultants:

A good social network consultant must be able to know how to produce content that people will read. If he knows how to write content like this, he also knows how to transform this content to help you optimize your website and gain valuable readers that can in turn become good paying clients. A social media expert knows that good content should not only be posted in the webpage but it must also be distributed to link people into the real webpage.

Choose the consultant who knows how to use social media marketing and knows how to do it well. First, the consultant must know that in order to be successful, you have to make sure that the steps that you make should fit the needs of your target clientele and that everything that you do online should give them only that or more. Work on the objectives of your marketing claim because from here, you would be able to identify the social network tools as well as mechanisms for distribution that you can use.

The best consultant is a social animal. Social networking only makes it possible for people to succeed if these people are all out in being interactive. Social network marketing is all about finding people and making long lasting connections. Social network consultants who are into several different types of social media is a good addition to your business marketing strategy.

Post web monitoring. The social media expert who helps you not just on building but on post monitoring as well is the best in the market. If he shows concern for your webpage then you can be assured that he knows what he is doing.

Complete Link Building Solution - SubmitEdge

Wednesday, February 23rd, 2011

www.submitedge.com Your aim to get one-way links can be easily achieved with the complete link building solution. The best part is that you will also get high traffic, great PR and more hits on availing of this package. The package involves various powerful SEO services like directory submission, article marketing, social bookmarking and more. Video Rating: 0 / 5

Website Traffic is Generated in Nevada by Search Engine Marketing Techniques

Monday, February 21st, 2011

The number of online consumers in Nevada is growing at a rapid rate each year, and businesses there have taken notice of this popular and lasting trend. Most major businesses there have created websites to sell their products and services, or simply to advertise them when they are unavailable to sell online. But even though the internet is a great way for companies to sell their products online, many businesses in Nevada aren’t reaping the full benefits of online consumers because they aren’t getting enough traffic to their websites. The most common reason behind this problem is that consumers aren’t seeing these websites on search engines. It’s common knowledge that most online consumers turn to search engines like Google and Yahoo to find companies and products that can supply their needs, but most websites advertised through these search engines aren’t even seen on the results listings. This is why so many Nevada businesses have chosen to improve the visibility of their websites on popular search engines using Nevada search engine marketing.

The benefits of shopping online are seemingly endless. Consumers are able to look in a variety of stores online all at the same time while never having to step out of their homes. They save travel time and money on gasoline while still enjoying a shopping experience. As the average person’s day becomes busier, online shopping also allows consumers to shop when they want and for as long as they want, whether it be a few minutes or a few hours. The time consumers spend on online shopping can be cut even shorter by using search engines to help them find the exact products or services they’re looking for without having to look too hard. Search engines populate with results listings when consumers type in keywords, and the websites at the top of the listings, those that are classified as having the most relevance to the keywords entered, are the ones that receive the most website traffic. A majority of consumers are content with the belief that the only websites worth looking at top the list of search results, though that may not truly be the case. What this means, though, is that if your website isn’t at the top of the search result listings, it may never be seen by your prospective customers.

Because of the popularity of search engine usage, companies in Nevada are turning to search engine marketing specialists to help them generate an increase in website traffic. Search engine optimization (SEO) firms use SEM tools like search engine optimization (SEO) to increase a website’s placement on search engines like Google and Yahoo. Some of the most productive SEO tools used are key phrase analysis, socialized media marketing, and link building. The SEM firm you choose to invest in will work with your company on a personal basis. They will also be knowledgeable enough to determine the specific needs of your company in order to increase traffic to your website and potentially draw in more new business.

More Vegas Search Engine Marketing Articles

Natural Search Engine Optimization or Pay-Per-Click

Saturday, February 19th, 2011

The internet is literally like having the world at ones fingertips. Not only does it provide families a cheap way to stay in touch (e-mail and instant messaging), it allows students to cram for finals and write last minute papers in the middle of the night, long after the library has closed, but the internet is suddenly a way for the smallest business to break into a global market.

Let's pretend that you are the owner of a small novelty store in a small rural town in the Midwest. Most of your merchandise is handmade trinkets and crafts created by the residents of the small town (on commission so the up front cost of most of your merchandise is minimal). Although business is slow during the winter months during the tourist season you turn a tidy profit. One day as a Chicago tourist purchases a photo of the late afternoon sun glinting off a herd of sleeping cattle she mentions that she wishes you had a website so she could purchase quaint Christmas gifts for her family. As she leaves the story, her wrapped photograph tucked under her arm, you stare at your computer.

The internet could be a cheap way to increase your profit margin. You already have your physical business, a website would simply be an addition. You look at all the pretty knickknacks arranged throughout the store. If you expanded your business to include a website you could sell mid-western trinkets all over the world. It wouldn't take that much time. You have a friend that would design and teach you how to manage a website for free. You could answer questions during the slow times when you're not doing anything anyway. It would be a win-win situation.

In theory you're correct. A website could be a lucrative addition to your business.

It is possible to design website, register a domain name, and submit it to a website. But what happens next. Just like the physical shop the website will not do any business if there isn't any traffic. No one will visit your online store if they don't know about it.

The chances are good that your regular customers will probably check out your website, the ones that made items you have featured will probably tell their friends and families about it, but the chances are good that they won't buy anything, why should they pay for shipping and handling when they can drive a couple of miles and purchase it directly from you. Your tourist customers might buy from your online store but only if they know about it and since you probably waited until the slow season to create your website it will be months before you can tell them.

You could look into natural search engine optimization services or a natural search engine optimization specialist to help with your search engine rankings. You might even want to consider something called pay-per-click.

Pay-per-click is a search engine that bases its rankings on something that is called a bid position. A website owner bids for an elevated position in the ranking when a certain keyword is typed into the search bar. The higher the bid, the higher the ranking.

Businesses that use pay-per-click prefer it to natural search engine optimization services because it's an easy efficient way to improve a sites ranking and increase its traffic. Pay-per-click also lets webmaster maintain control over the search engine campaign.

People who for go pay-per-click to engine natural optimization search say that the cost of pay-per-click is too high.

Newer is not Always Better When it Involves Search Engine Optimization.

We live in a world where everybody wants the latest and greatest, somewhere along the way we have come to the conclusion that the newer something is the better. If we are buying a CD it has to be the latest release from the new one hit wonder, we don't care if the song writer couldn't tell melody from harmony or that the singer is incapable of carrying a tune, all that matters is that it's new. Each fall hundreds of people scramble to get to car dealerships, frantic to drive the next years models, barely capable of waiting for them to be unloaded off the truck, it doesn't matter if we are six months behind on car payments on last years model which is in perfect running condition, we're blinded by all the bells and whistles that the new cars have to offer. People will stand in a long line, overnight, in an electrical storm to simply to spend an unhealthy amount of money on the latest electronic gadget just because it is brand new, we don't care that in just a few months it will be a fraction of the cost, we have to have it now.

Even internet service suffers from the right now syndrome. For years we were content with dialup service. Sure it was slow but it was that or nothing. Heck we hardly noticed that it took hours to download a simple, days to upload a couple of pictures, download a video... that was practically unheard off. We didn't know any better. Now that the world has found out about all the new options for internet service we have to have that. It doesn't matter that it is double the monthly cost or we have to default on are student loans in order to purchase the necessary equipment. If it is cordless, faster, and designed with the latest technology we have to have it...right now.

We don't care if the old stuff is made with better materials, last longer, and is cheaper. In our minds old equals junk.

Search engine optimization is one spot where we should force ourselves to shed our weird inhibitions about old stuff. When it comes to search engine optimization, age rules over youth.

Search engine optimization is the art and science of making web pages attractive to the search engines. The more attractive a web site appears (search engines are attracted, not to beauty, but to repetitious algorithms) the higher it ranks in the search engines search result. A low ranking could potentially be the kiss of death to an internet based business because studies have shown the internet users seldom look past the second page of hits.

Search engines use web crawlers to determine a websites ranking.

Older websites and the webmasters who manage them have had more time to develop and maintain their algorithms. They are already itemized and ranked by the search engines, in some cases it can take three months for a web crawler to get around to spidering a brand new website that has been submitted to the search engine, old sites are already appearing and gaining customer recognition. If an older site has been around long enough to have earned a loyal customer base, even if a shuffle in the rankings causes the aged web site to be bumped from prime ranking position, loyal customers will still look for it.

Paid Search Engine Marketing 101

Friday, February 18th, 2011

Cybergenica senior internet marketing consultant Daniel St.Pierre talks about paid search engine marketing and how PPC can impact your website. Sponsored SEM is a revolutionary way to advertise a product, service or event through Google Adwords, MSN Adcenter and Yahoo Search Marketing programs. Video Rating: 4 / 5

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